The sales analytics software analyzes CRM data to reveal sales insights and estimate future performance. Sales teams and managers use sales analytics to get visibility into sales activity, identify high and low-performing salespeople, goods, and communications, and anticipate future sales numbers. Sales analytics can help you enhance your sales methods and create a more predictable sales model.
Sales analytics systems are typically built on sales force automation and other CRM systems. They use existing data to uncover insights; however, some act as the CRM system of record and the analytics tool. Estimate sales analytics tools use data from sales tools alone, and their primary job is to analyze sales data. Instead, some businesses turn to business intelligence platforms and self-service business intelligence tools, which may give them insights into their data from a range of sources other than sales data.
1. HubSpot Sales Hub
Sales Hub is a powerful and easy-to-use sales CRM with sales engagement capabilities, configure-price-quote functionality, and robust sales analytics for increasing teams that may turbocharge your sales process. Customer data, tools, and teams come together to create a single source of truth for exceptional sales rep efficiency in Sales Hub, which is built on the HubSpot CRM platform.
Reps may gain richer insights, warmer leads, and coordinated enablement materials when they use the whole CRM platform, allowing them to function at maximum efficiency. Plus, to create an outstanding end-to-end customer experience, tap into our broad ecosystem of app and solution partners. HubSpot empowers you to scale your business, not complication, whether it’s through tactics, services, or software.
2. Zoho Analytics
The comprehensive self-service BI capabilities of Zoho Analytics earned it a spot on our list. This platform, part of the Zoho productivity package, provides simple yet powerful reporting tools that let you track and analyze your critical sales indicators in any way you want. This application has several customizable data visualization options and dashboard layouts, allowing you to collect the sales data you require quickly. The software also includes native Android and iOS apps to provide you access to your sales data no matter where you are.
Sisense is a business intelligence program that various companies may use. Because of its comprehensive set of business analytics features, this platform ranks first on our list of the best sales analytics tools. Sisense was designed to simplify complex data preparation and visualizations, allowing users to make better business decisions and strategies in less time. Its real-time monitoring capabilities are ideal for ensuring that you acquire your sales data as soon as possible.
4. Research Core at Qualtrics
Qualtrics Research Core is one of the best sales analytics software options on our list. This tool, primarily a survey software, can be used by organizations to track several areas of their sales activities. Data management, statistical analysis, segmentation, and targeting, as well as competitive benchmarking, are all included.
5. Salesforce Analytics Tools
Users may create dashboards in Salesforce Analytics Cloud to keep an eye on critical business data over time or a summary dashboard to illustrate trends. Creative templates can also construct similar dashboards by just providing the data to be included.
Dashboard widgets allow users to quickly compute KPIs, filter data results and supplement data with tables. In contrast, dashboard content can be divided into numerous pages to make the information easier to consume. Users can explore and present data in various ways with all of these features.